DigitasLBi

Associate Director, Data & Analysis

2 months ago(11/28/2017 2:10 PM)
Job ID
2017-26305
# Positions
1
New York

Overview

Associate Director – Data and Analysis

DigitasLBi is a highly-caffeinated playground where brilliant minds come together to bring bold, award-winning ideas to life.

 

To help with this, we’re looking for an outstanding Associate Director – Data and Analysis. Someone with a keen attention to detail who’ll help lead the team in bringing that transformation to life. Sound like you? Read on.

 

What you’ll do:  

 

Customer database analytics, marketing consulting services, and digital media analytics: these are just a few of the ways our team assist clients in making smarter decisions and achieving greater results.

 

As an Associate Director – Data and Analysis,you’ll inspire teams to develop new paths for growth, while driving strategic thinking and economic insight across client engagements.

 

Day-to-day, your role includes:

 

  • Developing conceptual frameworks for client strategies and serving as a key collaborator in developing effective relationship-marketing capabilities
  • Acting as point person for internal, cross-capability teams and as liaison with the client
  • Developing business within the context of existing client project work, defining recommended approach and scope, and managing execution of strategy-planning projects
  • Contributing to strategic intellectual capital for clients, expanding formal methodologies for approaching major strategic issues and leveraging existing Digitas intellectual capital and concepts
  • Aligning marketing productivity with broader business goals and objectives, serving as a partner to the account team
  • Developing and presenting new business proposals to existing and new clients
  • Building a team environment amongst account staff and other capabilities, and participating in hiring of new employees

We’re looking for strong, impactful work experience, which typically includes:

 

  • A four-year College Degree (Statistics, Economics, Finance, or Marketing focus preferred) and, ideally, a Master’s Degree
  • 7 to 9 years of proven leadership in marketing consulting, advertising, or interactive
  • Strong understanding of the digital environment – and expertise in aligning marketing strategies with business needs
  • In-depth knowledge of integrated marketing and CRM disciplines (including primary research, segmentation, targeting, direct marketing, and customer care) – you know this world by heart and you keep pulse with the rapid changes happening within it
  • Strong client-relationship skills and experience managing multiple projects across internal teams
  • Exceptional communication skills – you’re skilled at interpreting client objectives and clearly articulating proposed strategies and recommendations
  • Willingness to travel as needed – you’re open to new places, new faces and new ideas

 Got what it takes? We’d love to hear from you.

 

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